Apart from the existing three products from Podravka’s programme of frozen prepared meat, seven new products from the Podravka frozen food range will be launched on the market in mid-September. They will include: Grill mix, meatballs, “beer” and grill sausages, “čevapčići”, hamburger and “danburger” seasoned with Vegeta Twist. As well as for retail sales, these products are also manufactured for gastro consumers. According to the Sales and Marketing Manager of Danica, Mr. Marin Pucar, the sales of frozen products in the past seven months have increased by more than 70% compared with last year. The next step is to expand the frozen food programme with chicken and turkey as well as with products for vegetarians.